Reconnect Festival and Event Program Now Open for ApplicationsPublished on October 08, 2020
ELGIN-MIDDLESEX-LONDON – The Ontario government is launching the application process for the Reconnect Festival and Event Program, a new $9-million initiative to help municipalities and event organizers safely reconnect people to their communities through online, drive-through and other innovative experiences.
“COVID-19 has had an unprecedented and devastating impact on our local festivals and events,” said Minister MacLeod. “This important investment through the new Reconnect Festival and Event Program will continue to support Ontarians as they reconnect and experience all their local communities have to offer.”
Funding may be used for eligible expenses such as programming and production, promotion, mobile applications and website development and the implementation of health and safety measures. This funding will be used to ensure public safety requirements are met, while developing creative programs such as virtual Remembrance Day events, holiday parades with drive-by static floats, drive-in music concerts and movies, holiday tree lightings and New Year’s Eve displays that light up iconic buildings.
“Our government recognizes the important contributions that festivals and events make to Elgin-Middlesex-London’s economy and community identity,” said Jeff Yurek, MPP. “I am pleased that we are supporting local event organizers in creating safe, innovative experiences that will help reconnect people with their communities and provide a positive economic impact to our community during this unprecedented time.”
The application period for the Reconnect Festival and Event Program runs from October 8 to December 1, 2020.
- The Reconnect Festival and Event Program is open to organizers with a minimum $50,000 operating budget and the capacity to safely reconnect Ontarians with their communities.
- Tourism is a key economic driver in Ontario, supporting more than 400,000 jobs and generating over $36 billion in spending.
- Visit Ontario’s website to learn more about how the province continues to protect Ontarians from COVID-19